Per Awful Announcing:
The New York Times’ Richard Sandomir reports that NBC Sports Group paid in the neighborhood of $1 billion to keep the EPL in the fold. For the current contract that expires this season, NBC pays $250 million. This means that NBC will double its annual rights fee payments to the EPL.
Sports programming costs are going to hit a ceiling soon. They have to as more customers are cutting the cord or doing whatever they can to lower their Cable/Broadband bills. As the Washington Post noted several months ago, Time Warner Cable, Cablevision, DirecTV and others are adding or raising the amount of sports surcharges on each customers monthly bill.
Meanwhile, cord-cutting has gotten so serious that Wall Street is finally paying attention to the continued dwindle of customers wanting their usual, expensive bloated cable bundles.
It doesn’t help that Regional Sports Network (RSN) prices continue to be out of control. Time Warner Cable wants every cable subscriber in Los Angeles to pay $3.84 in order to watch JUST the Los Angeles Dodgers. CSN Bay Area demands $3.53 per subscriber, CSN Philadelphia wants $3.90 per subscriber and CSN Houston wanted $3.40 per subscriber before they landed into bankruptcy.
Since we are talking about the Premier League and NBC, let me point out a video that I still laugh at: